CREATIVE DIGITAL SPECIALIST
DIGITAL MARKETING EXPERIENCE
TYPES OF DIGITAL MARKETING CAMPAIGNS EXECUTED
Social Media Marketing | Influencer & Digital Partnership Marketing | Digital Display & Programmatic | Email Marketing | Paid Search | Google AdWord & Keyword | Digital Publication & Advertorial | Lead Generation | Customer Re-Targeting | Site Traffic & Customer Engagement | Brand Awareness | Online Retail & Product Marketing | SEM | SEO
ADDITIONAL DIGITAL MARKETING CERTIFICATIONS, SOFTWARE & SKILLS
SEARCH & ANALYTICS
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Google Analytics, Keywords & AdWords Certification
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SEO | Search Engine Site Optimization
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Yoast SEO
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SEM | Paid Search Engine Advertising
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Wordstream PPC
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Adobe Marketing Cloud
SOCIAL MEDIA
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Facebook Blueprint Certification
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Facebook Business Manager
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Facebook & Instagram Paid Social
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Facebook & Instagram Analytics
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Pinterest Paid Social Campaigns
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Pinterest Insights | Analytics
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Social Media Management | Later | Sprout Social | Hootsuite
EMAIL MARKETING
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Mailchimp | Constant Contact
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Mandrill Configuration
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Follow-Up Email Automation | Magento | Netsuite | Shopify
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Litmus (HTML Editing & Device Display Preview Tool)
CUSTOMER DATA MANAGEMENT
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CRM | Zoho | ZenDesk | Netsuite
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Data Management | Ascent 360 | Merkle | Experien
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BirdEye | Yelp | Facebook | Google Biz
DIGITAL PROJECT MANAGEMENT
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Asana | Trello | Basecamp | Slack
PRINT MARKETING EXPERIENCE
TYPES OF TRADITIONAL & PRINT MARKETING CAMPAIGNS EXECUTED
PR Outreach | Print Publication Editorial & Advertorial | In-Home Catalog & Mailers | Out of Home Signage | POS Messaging | In-Store Activation | Print Collateral | CO-OP Media Coordination | Grassroots/Guerrilla Marketing
EVENT MARKETING EXPERIENCE
TYPES OF EVENTS | EVENT MARKETING CAMPAIGNS EXECUTED
Trade Shows & Expos | Product Trainings | Internal & External Seminars | Networking Events | Trunk Shows | Client Appreciation Events | Charity Events | Product Launches | Crowd-Funding / Investor Events